Branding & Identity · Natural & Organic
Organic Skincare Brand
Leafy greens and oat tones for a natural beauty brand.
The palette: Organic Skin
Leaf green, oat and walnut.
| Color | HEX | RGB | HSL |
|---|---|---|---|
| Charcoal | #4F6F52 | rgb(79, 111, 82) | hsl(126, 17%, 37%) |
| Beige | #E8DFCA | rgb(232, 223, 202) | hsl(42, 39%, 85%) |
| Tan | #A3B18A | rgb(163, 177, 138) | hsl(82, 20%, 62%) |
| Brown | #7A5C43 | rgb(122, 92, 67) | hsl(27, 29%, 37%) |
| Snow | #F6F3EC | rgb(246, 243, 236) | hsl(42, 36%, 95%) |
Why these colors work
Greens and browns signal plants and earth, the associations natural products want.
Low saturation keeps it gentle, which suits skincare better than vivid greens.
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