Branding & Identity · Luxury & Premium
Premium Brand Identity
Elegant color combinations for premium brands.
The palette: Black & Gold
Near-black, muted gold and warm ivory.
| Color | HEX | RGB | HSL |
|---|---|---|---|
| Chocolate | #1C1C1C | rgb(28, 28, 28) | hsl(0, 0%, 11%) |
| Tan | #B8975A | rgb(184, 151, 90) | hsl(39, 40%, 54%) |
| Snow | #F4EFE6 | rgb(244, 239, 230) | hsl(39, 39%, 93%) |
| Charcoal | #5A4A3A | rgb(90, 74, 58) | hsl(30, 22%, 29%) |
| Sand | #D9C9A8 | rgb(217, 201, 168) | hsl(40, 39%, 75%) |
Why these colors work
Dark, low-saturation colors suggest quality and restraint, and gold adds a sense of value.
Ivory instead of pure white keeps the palette warm and avoids a clinical look.
More inspiration
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